Essentia Analytics completes raise with Hambro Perks’ new venture debt fund

Jonathan Hollis
Mountside Ventures
Published in
3 min readMar 29, 2023

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The Essentia team

TLDR

  • Hambro Perks’ new venture debt fund completes £3m debt transaction.
  • Essentia helps short and long-term investors mitigate bias, maintain investment discipline and make measurably better decisions.
  • We were delighted to advise them on their raise

Why Essentia Analytics?

Investors struggle to make consistently good investment decisions. This is often due to behavioural biases, process deficiencies, and other factors that can compromise decision-making. By using data analytics and behavioural science, Essentia Analytics helps investors identify destructive behavioural patterns, recognize their biases, and make more informed decisions.

The company also provides tools for monitoring and measuring the impact of investment decisions, helping investors learn from their mistakes and improve their overall performance. By addressing the behavioural aspects of investing, they help professional investors achieve better outcomes and ultimately generate more value for their clients.

Essentia’s clients include some of the world’s largest asset managers, hedge funds, and pension funds, as well as family offices and wealth managers.

By combining next-generation data analytics technology with human coaching, Essentia helps portfolio managers, discretionary traders and analysts to not only identify and track changes in their investment decision-making strengths, weaknesses, and biases, but put that information to work, to proactively make better decisions, using “nudges”.

Essentia’s new Behavioral Alpha® Benchmark looks beyond historical returns — and the effects of luck — to measure and compare a portfolio manager’s demonstrated skill across a range of investment decision types. This game-changing tool helps allocators of capital and managers alike to understand where skill resides and how continuous improvement can be achieved.

It was a pleasure to work with the consummate professionals on both the Mountside and Hambro Perks teams in securing this growth capital. We look forward to using it to bring measurably better investment decisions to the entire fund management industry, for the benefit of all investors.

Clare Flynn Levy, Founder and CEO, Essentia Analytics

Mountside <> Essentia

It’s not the first time we’ve worked with Clare and the team. When we were at PwC, we advised Essentia as part of their Series A round, led by Calculus. As a returning client, here is what we love about the company:

  • Award-winning team with deep subject expertise — the team is made up of a diverse group of professionals from relevant backgrounds, including finance, technology, machine learning, computer science, software development, data science, and behavioural science; all the ingredients needed to succeed. They are led by Clare Flynn Levy, with a strong background in fund management and works closely with a team of data scientists.
  • Use of behavioural science — the future of investing combines behavioural science with machine learning. Essentia is using cutting-edge technology to shape its investor proposition.
  • High-impact work — Essentia makes a significant impact on their clients within the investment industry. Their tool allows better and more informed decisions, which ultimately contributes to healthier markets, creating a more efficient system making better decisions for the economy and its use of resources.

We enjoyed working with Clare and Carolina (their FD) on raising their funding round from Hambro Perks out of their new Venture Debt fund, and it’s a testament to the Essentia team that they received multiple offers in such a challenging environment.

Jon Steinberg, Partner, Mountside Ventures

The deal

Hambro Perks’ new venture debt fund completed the £3m debt transaction. The company was advised by Mountside Ventures.

We are delighted to provide venture debt to Essentia Analytics and join forces with their exceptional management team. Essentia’s track record of delivering market-leading proprietary software solutions for investment professionals, and their commitment to innovation aligns perfectly with Hambro Perks’ values. We look forward to partnering with Essentia and supporting their growth aspirations in the years to come.

Ross Goodwin, Partner, Venture Debt

What’s next for Essentia?

Are you an investment professional and interested in hearing more? Get in touch with the Essentia team via their website here.

Are you raising?

If you’re a founder as ambitious as this team, we’d love to hear from you — submit details of your company here. We aim to respond to everyone within 48 hours!

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Jonathan Hollis
Mountside Ventures

Managing Partner of Mountside Ventures, on a mission to optimise the fundraising process for European startups and investors. Chartered Accountant. ex-PwC.